Just when you think a label with as glorious a legacy as Earache couldn't sink any lower - this the same label that releases And Hell Followed With, Oceano and distributes Annotations Of An Autopsy and Bring Me The Horizon remember, not to mention it's previous artists of Autonomy, Adema etc - you stumble across a band like this...

http://www.youtube.com/watch?v=Y1zw2MLFGIM

I only found out about them when I went to order the new Wormrot and frankly felt practically violated having voluntarily given Earache £30, when you just know any if not all profits the label makes goes straight to fucking bands like these and leaving the likes of Wormrot and their other more "underground" bands to fucking rot - ie no tour support, piss all promotion, etc.


The most ironic thing of all?
Eearache have recently started printing shirts proclaiming in big fuck off letters the slogan "FUCK DEATHCORE", while peddling this shit...

A record label tapping in to modern culture and what is popular with kids? That is shocking and just to think, they're making money out of it so they can afford to print t-shirts with 'death to x-genre' to make the elitist feel that little bit more elite, yet using this money to help release other stuff that yourself or other people might like?
Sickening.

Guess the same applies to record labels as it does musicians, what point do they decide to reduce the profit margin to please a small group that probably helped them get to where they are, or make more money and please more people?

I'm guessing Earache are trying to do both and the fact you spent £30 at their store suggests they must be doing something right?

okay you clearly missed my argument.
My point is not that they're "tapping into a modern movement" yadda yadda. My point was that for a label that went out of it's way in the early 90s to publicly state it would only sign the most extreme of bands, it's reversal is somewhat shocking.

For all the bands like Deicide, Wormrot (who it's arguable they only signed because they're the grind band de jour), etc, they sign three or four times more far more mainstream, accessible and far less "extreme" bands purely to make a profit.



Or do you not see the hypocrisy in a label printing shirts saying "FUCK DEATHCORE" in massive letters while making the vast majority of their income from the backs of deathcore bands these days.


And for the record the only reason I even gave Earache the £30 is because they're the ones who released the new Wormrot album and they seem to be keeping a stranglehold on it and cherry picking who they supply it to.
It came down to a straight choice between supporting the band who I've become friends with by unfortunately having to go direct through the label who even drip feed how much merch they give the band themselves to sell, or leaving them to rot and probably not being able to get it from them when I see them in October thanks to, as I said, Earache stifling what the band can actually take on tour with them.



There are ways of releasing stuff by more commercially viable artists without whoring yourself out to the highest bidder like Earache does.
Take a look at Relapse for example. Some seriously more mainstream artists on Relapse and yet balanced with some of the biggest names in grind and death metal too, and without any of the frankly fucking laughable pandering to scene trends that Earache does when it signs a fuckload of bands from whatever movement is the current flavour of the weak and then ditching them whenever that movement dies a death, moving on to the next trend but not without reissuing the fuck out of everything those bands did with the label first.

How many Carcass reissues are we up to now btw?

I remember being quite proud of them being from my town when they were putting out Iron Monkey's stuff and that.

Then they started releasing techno/gabba shite.

Looks like nothing's changed.

REISSUE 40 MORE REASONS TO HATE US ALREADY.

A pox on that rot, I want AxCx!